ABOUT THE WORKSHOP – OFFERED STATEWIDE

Maximizing Your Conference Return on Investment (ROI) 101
Learn how to maximize the time, money and talent that you and your organization invest in attending and participating in a conference! Exhibiting, general networking and meeting with potential customers requires significant preparation and planning. This workshop will discuss the steps you will need to take before, during and after a government or corporate business conference/tradeshow to take advantage of all possible opportunities.

Topics include:

  • Doing your homework– how to develop your focus, goals and plan of attack
  • Creating targeted marketing materials including business cards, capabilities statements, websites and elevator pitches
  • Basics of time management and networking
  • Attracting people to your exhibit
  • Post event strategies

Who should attend the workshop?
  • Businesses preparing their pre and post event marketing strategies
  • Businesses preparing to exhibit at a conference or similar event
  • Businesses preparing to meet with current or potential corporate or government customers
  • Businesses looking for practical advice on growing their corporate or government networks and opportunities

CLICK HERE for Individual Event Registration and Information

A free ticket to the Marketplace 2018 Conference will be raffled off at each workshop!